Artengo, I’ll be there for you
Cover Story, January 2018
Camille Orny and Magda Vaz’s exhibition for the Sala Petita of Barcelona’s La Capella will open on 23 January—it is the last of three projects that Latitudes is mentoring during the current season of the Barcelona Producció grants.
Artengo2000 is a perverse miniseries, a six part drama-documentary based around a group of five flatmates—including semi-fictionalized versions of Camille and Magda—who have struck a sponsorship deal with a corporation known as Artengo. In one reality Artengo is a sub-brand of the sporting goods retailer Decathlon dedicated to racket sports, yet in another reality, it is an arcane Russian-American multinational corporation. Artengo2000 is set in a familiar but twisted near future in which gig economies, collaborative work and service sharing have developed in even more bizarre ways. The series begins with a dream about Artengo-branded socks that the flatmates have agreed to wear at all times as part of a whole-life branding deal. Yet what unfolds in the Artengo apartment never really wakes from this precarious half-conscious state. The episodes develop into a lo-fi, miscreant version of the flat-sharing television series Friends in which the spiritual strife and psychic disorders caused by shared living and brand obedience have left little room for I’ll-be-there-for-you buddy adventures.